Showining print’s evolving role in omni-channel campaigns at FPF 2019

Showining print’s evolving role in omni-channel campaigns at FPF 2019


It’s nice to meet these great presenters.
We’ve had some very good sessions. The event is very interesting. Print is still very much alive.
Personalization and customization are key. We see an emphasis on print here. Which I don’t see a lot
as a marketeer. Usually the focus is on digital media and online. This connects to a neuromarketing
project we did at PostNL. We’d like to use this knowledge
to upsell to our customers. And offer them more added value.

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